Secure Your Ad Spend. Protect Every Click, Impression & Install.
Detect, Prevent & Eliminate App Fraud in Real-Time.
mFilterIt’s Valid8 Suite – Ensuring Transparent & Authentic User Engagement.
.
mFilterIt’s Valid8 – App Fraud Detection Suite empowers mobile marketers to take full control of their app marketing campaigns by eliminating fake traffic, preventing attribution fraud, and ensuring real user engagement. Our AI & ML-powered solution delivers click and impression integrity, install validation, and protection against sophisticated fraud techniques like Incent and Retargeting fraud. With proactive protection across the funnel, empowering brands to reduce wasted ad spend and maximize campaign efficiency.
Key Features:
- Full-Funnel Fraud Detection: Identify bot traffic, click spamming, and fake installs in real-time.
- AI-Powered Analytics: Gain deep insights into fraudulent traffic patterns and optimize your campaigns.
- Postback & Install Validation: Ensure only genuine conversions trigger attribution.
- Seamless Integration: Works effortlessly with all major MMPs and attribution platforms.
- Intuitive Dashboard: Real-time reporting and fraud insights for smarter decision-making.
- Seamless SDK Integration – Lightweight SDK with real-time fraud insights
Features & Services:
- Impression & Click Monitoring
- Install Validation & Postback Protection
- Re-Engagement Fraud Detection
- Referral & Coupon Fraud Prevention
- OEM Fraud Detection
- Incent Monitoring
Schedule a call with mFilterIt.
mFilterIt Features
- Impression & Click Monitoring
- Install Validation & Postback Protection
- Re-Engagement Fraud Detection
- Referral & Coupon Fraud Prevention
- OEM Fraud Detection
- Incent Monitoring
Team
Amit Relan
Amit Relan co-founded mFilterIt with a vision of bridging the TRUST deficit which exists among stakeholders in digital advertising. Since then, the organization has been on an exciting journey of creating a reputed and authentic third-party brand ‘mFilterIt’ which neutrally validates the impact created through digital campaigns.
Office Locations
Golf View Corporate Tower, 4th Floor, Tower A
Sector 42
Gurugram, Haryana 122002
India
6800 Weiskopf Avenue Ste 150
McKinney, Texas, 75070
USA
Internet City Building 10 - Al Sufouh - Al Sufouh 2
Dubai
United Arab Emirates
mFilterIt Data
| Founded: | - |
|---|---|
| Employees: | 201-500 |
| Revenues: | - |
| Social Presence: | - |
| Website Traffic: | - |
Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb
mFilterIt Info
| Types: | Ad Fraud, Mobile Ad Analytics |
|---|---|
| Ad Formats: | - |
| Models: | - |
| Trading Models: | - |
-
How fraudsters manipulate app installs Posted on May 20, 2025 mFilterIt Unusual pattern in install to first app open A long delay or an instantly high number of....
-
Publishers are misleading advertisers by creating a mirage of good traffic. Want to find out how? Posted on August 14, 2023 mFilterIt – Your mirror of reality Arm yourself with mFilterIt’s ad traffic validation solution....
-
Click Spamming: What it does and how to stop it? Posted on August 03, 2023 The most reliable way to fight click spamming is to use an ad fraud solution like mFilterIt.
-
The hidden costs of referral and coupon fraud: Impact on advertisers' ROI Posted on July 05, 2023 This post was first published on mfilterit.
-
Gaming advertisers vs fraudsters: Who will make it to the finish line? Posted on June 14, 2023 This post was first published on mfilterit.
- A Marketer’s Guide: How to Build an Effective Programmatic Ad Fraud Free Campaign With brands shifting a large amount of their budgets to digital platforms, programmatic advertising plays a crucial role in how brands optimize their budget at each stage of the funnel. The programmatic...
- Fake Leads Are Surging in BFSI: Here’s How They’re Harming ROI This Quarter The Banking, Financial Services, and Insurance (BFSI) sector experiences a sharp rise in marketing and lead generation efforts during Q1 and Q2. With consumers looking to invest in tax-saving investments,...
- Ad Fraud: Myths vs. Facts Every Marketer Should Know In today’s digital-first world, ad fraud has evolved into a sophisticated, silent killer of marketing ROI. Despite growing awareness, many marketers still rely on outdated assumptions, leaving their...
- Counterfeit Fraud: How It Harms Digital Brands and Undermines Customer Trust In today’s hyper-connected commerce ecosystem, brand visibility is no longer limited to owned channels. From third-party marketplaces to social commerce platforms, your brand is likely to be represented...
- Not All Sales Are Good Sales: Reseller Fraud In Q-Commerce, Here’s How to Protect India’s e-commerce sector, valued at ₹10,82,875 crore in FY24, is expected to reach ₹29,88,735 crore by FY30, driven by a compound annual growth rate (CAGR) of 15%.With the global expansion of E-commerce...
mFilterIt Reviews
